Thursday, May 17, 2012

Kids and Pets- Another Piece to your Resident Retention Puzzle



Let’s face it. Major media moguls have known for years that the best way to evoke emotions…I’m talking warm and fuzzies is with kids and animals. Children and pets are a universal symbol of pure love. It’s just understood that they are innocent and sweet and we naturally want to be nurturing to them. With that said marketers know that if they want to get consumers in a vulnerable state they should put kids and dogs in their marketing collateral. So where am I going with this? So glad you asked.

In the ever evolving world of Resident Retention we should always have our marketing hats on. It’s only smart to make a huge part of our retention initiatives all about the kids and pets on your property. That’s right, make your resident’s children happy or give them a chance to show off their dog and you’ve struck gold.

We here at Resident Keepers are always looking for new ways to insert kids and dogs into our master plan. Yes, everything from pet shows to walking the kids through the process of building and managing a lemonade stand. We know that these are emotional hot spots for our residents and that’s just the thing we aim for.

While we realize that you probably run a flawless operation on your property we can’t help but believe that if you put a focus on the little people and the fury friends you’ll make a huge impression that will add even more value to your property.

Remember the more smiles and laughter you can create within your community the more people will be inclined to stay. So there you have it. Kids and Pets! Who knew the solution was already there. You can thank me for it later. In the meantime find out more about us at www.residentkeepers.com and be sure to sign up for our mailing list to receive more helpful hints like this.


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